On April 27-28, Tashkent will host the first Central Asian Summit for entrepreneurs, business development experts, marketers, and brand managers, “Jolbors Business Summit”. The event is organized by the creators of the largest marketing and advertising festival in Central Asia, the Jolbors Festival.

According to Sabine Reinhold, co-founder of the Jolbors project, the idea to hold a big business summit was born out of the problem of misunderstanding between specialists and insufficient immersion of one side in the processes of the other, which often leads to a slowdown in the development of the business environment.

The Jolbors Business Summit program includes lectures by experts on business development based on real situations. The case study format – joint presentations by business managers and marketing directors who will share examples from their practice, is also planned. Managers will present situations and their solutions from the perspective of business approaches, and marketers will talk about how marketing tools helped solve business problems. In addition, masterclasses on business growth and development and marketing based on real examples will be held. The participants can practice their skills in solving business problems.

Roman Bondarchuk, UzA